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How Epta built an entrepreneurial culture with a tailored programme that sits alongside its leadership academy

Eleonora Gasca, Group HR Transformation, People Attraction & Development Director at Epta

Eleonora Gasca, Group HR Transformation, People Attraction & Development Director

Epta, a global commercial refrigeration group with more than 8,000 employees, already ran an annual leadership academy that had trained around 200 managers. With Wibo it built a tailored entrepreneurship programme that was more continuous and closer to daily work, with top executives, workout sessions and team coaching. Participants rated usefulness 8.8 out of 10, with an NPS of 63 on a scale from -100 to +100.

The client

Who Epta is, the commercial refrigeration group with more than 8,000 employees and 11 plants

Epta is a global company that makes and sells commercial refrigeration systems, used in supermarkets, bars, airports and other retail spaces. It has more than 8,000 employees and 11 plants around the world, with its headquarters in Milan, Italy.

Epta invests in product development and in the training of its own people. Eleonora Gasca, Group HR Transformation, People Attraction & Development Director at Epta, spoke about the programme with Wibo.

The challenge

Why Epta, which already had a leadership academy for around 200 managers, wanted training that was continuous and close to daily work

Epta already ran a leadership academy, an annual programme that had trained around 200 managers, and it wanted a different approach that was continuous and built into daily work. That academy came before the programme with Wibo, and the figure of around 200 managers refers to the academy.

Epta wanted to avoid training that felt isolated and disconnected from real business challenges. It was looking for an approach that could build a learning organisation, where training is a spontaneous practice present in every part of the job. It also wanted to promote an internal entrepreneurial culture, in line with the company’s global strategy.

Watch the videoWibo x Epta, the challenge, part 1
Watch the videoWibo x Epta, the challenge, part 2

The programme

How Wibo built a tailored entrepreneurship programme for Epta with top executives, workouts and team coaching

Wibo brought Epta an experiential, hands-on training model that combines inspiration from top executives with practical activities and direct exercises. Managers took part in workout and team coaching sessions, which encouraged learning between colleagues with different experience.

Wibo tailored the content to Epta’s needs, covering inclusive leadership, ethical leadership and intrapreneurship. Eleonora Gasca, Group HR Transformation, People Attraction & Development Director at Epta, said it was important to find a partner able to turn training into a concrete, practical path that joins theory and practice.

Watch the videoWibo x Epta, the solution

Eleonora Gasca also highlighted how flexible Wibo was in tailoring the content to Epta’s specific needs.

Watch the videoWibo x Epta, the solution

The impact

What changed in Epta’s teams after the entrepreneurship programme, from Think Big in meetings to links between divisions

Epta’s managers took what they had learned back to their teams, for example by applying the idea of “Think Big” in meetings. The programme built connections between participants across geographic and functional barriers, and let them tackle shared challenges across different divisions.

The experiential method brought out new ideas and raised awareness of personal skills and room for improvement. Eleonora Gasca, Group HR Transformation, People Attraction & Development Director at Epta, stressed the importance of an approach that drives change in participants and in the organisation as a whole.

Participants rated the programme 8.8 out of 10 for expectations met and 8.8 out of 10 for usefulness, with an NPS of 63 on a scale from -100 to +100. The score for recommending it to a colleague was 8.9 out of 10. Asked what they found most useful, some participants answered in English.

Create a culture where mistakes are allowed and are a leverage for innovation

Participant in the programme, Epta

Sharing mistakes at work is important because it creates a culture of learning, transparency, and psychological safety

Participant in the programme, Epta

Highlight that failure is not the end of an activity, but the start of a new approach to the problem.

Participant in the programme, Epta
Watch the videoWibo x Epta, the impact

If you are considering a similar programme

Is a new programme worth it if the company already has an annual leadership academy?

Epta already ran an annual leadership academy that had trained around 200 managers, and it looked to Wibo for an approach that was continuous and built into daily work. The tailored programme combined inspiration from top executives with workouts and team coaching.

How do you build an entrepreneurial culture in a company with 11 plants worldwide?

At Epta the programme covered inclusive leadership, ethical leadership and intrapreneurship. Managers applied ideas such as “Think Big” in meetings and built connections between divisions across geographic and functional barriers.

Can a training programme be tailored to what the company needs?

Eleonora Gasca, Group HR Transformation, People Attraction & Development Director at Epta, highlighted how flexible Wibo was in tailoring the content. For Epta this meant working on the topics the company chose, through an experiential and practical model.

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